In the chaos of year’s end, it’s easy to forget to prioritize yourself. After all, few of us have time for serious goal-setting or self-care amid the airport runs, in-law-wrangling, and countless other rings of the family circus. Inevitably, the New Year sneaks up on us before we have any time to plan or ponder. By the time we figure out what we want our resolutions to be and what stuff we need to make them happen, we’re already a month behind.

　　Don’t let that happen this year. Instead, take a few minutes right now to set some intentions for 2025. Then, take advantage of deep Black Friday discounts to order what you need and set yourself up for success. To give you a head start, we pored through press releases and deals lists to round up the ten best deals on the market. 

　　Looking to reduce stress in 2025? Drink Less? Get strong? Sleep better? Finally get over that niggling injury? We’ve got you. Find time for yourself this holiday season with these top wellness-focused sales.

　　1. Drink Less Athletic Brewing Non-Alcoholic Beer $10 at Athletic Brewing (30% off)

　　On sale November 25

　　With NA options this good, you won’t want to stop at Dry January. Athletic Brewing has made a name for itself with its wide range of athlete-friendly recipes and creative flavors (think: crisp IPAs, fruity sours, or darker brews perfect for the cooler months). From Monday, November 25 , through Monday, December 2, customers who join the brand’s Athletic Club will receive 30 percent off their first order. That’s $10 to $11 per six-pack rather than the usual $14 to $15. Better yet: you can order up to eight sixers. Buy in bulk, and the savings add up fast.

　　2. Start Meditating Manduka enLight Meditation Cushion $81 at Manduka (25% off)

　　On sale November 25 

　　In theory, meditation is something you can embrace anytime, anywhere. In practice, it’s often hard to make yourself do it unless you have a set routine—and a designated spot. Enter the enLight Meditation Cushion. Simple, comfortable, and elegant, this pouf is both a visual reminder of the commitment you’ve made to yourself and a portable self-care routine. The microfiber cover is incredibly soft, and the wool inner pillow is springy and non-allergenic. It also comes in a range of colors to fit unobtrusively in any room.

　　3. Do More Yoga Liforme Radiant Sun Yoga Mat $111 at Liforme (40% Off) 

　　On sale now 

　　Consider this mat your yoga cheatsheet. Liforme’s mats are all equipped with subtle, printed, symmetrical guidelines to help you dial in your body awareness and make sure you’re stretching evenly on both sides. That slight aid can be an enormous help, whether you’re new to yoga or looking to advance your practice. The non-slip surface is ideal for sweaty hands and feet, and the natural rubber base and eco-polyurethane top are both environmentally friendly.

　　4. Explore Wilder Places Garmin Fenix 7X Pro Solar $200 on Garmin (31% off) 

　　On sale now

　　If you’re looking to spend more time in nature—and get lost less—you can’t do better than this ruggedized, high-powered, expedition-ready watch. The Fenix 7X Pro Solar lets you download maps directly to the device. The watch uses satellites to triangulate your position and show you where you are on the map —which means you’ll always know your exact location, even when you’re off-grid and out of service. A bevy of fitness settings lets you gather data on everything from your sleep and recovery to your performance on off-trail backpacking trips and technical tail runs alike. It also has a built-in flashlight and some of the best battery life in the business: up to 37 days.

　　5. Sleep Better Dream Silk Sleep Pillowcase and Mask Bundle $87 at Dream (30% off)

　　On sale now

　　Imagine if every side of the pillow was the cool side of the pillow. That’s sleeping on silk for you. Silk is something of a supermaterial. First, it naturally regulates temperature. And unlike cotton, it won’t suck the hydration out of your skin or hair while you sleep. The smooth texture helps prevent hair tangling and breakage and naturally wicks moisture. Dream takes all of those benefits up a notch using extra high-quality silk infused with antibacterial silver ions. Between November 18 and December 19, you can get both Dream’s silk pillowcase and silk sleep mask (either bundled or separate) for 30 percent off. The brand’s best-selling Dream Mouth Tape, which claims to promote nasal breathing and help stop snoring—is also on sale for 30 percent off.

　　6. Recover From an Injury Hyperice Hypervolt 2 Pro Massage Gun $259 at Hyperice (21% off)

　　On sale now

　　Percussive massage can help warm up muscles, break up knots, and be an invaluable part of a physical therapy or recovery routine. So, whether you’re looking to rehab a current injury or prevent a future one, consider the Hypervolt 2 Pro as part of your plan. The handheld massage gun has five different head attachments and a powerful motor, which means it’s strong enough to loosen up even the stiffest muscles. And from November 21 to January 8, it’s $70 off.

　　7. Get Stronger Momentous Protein Powder $30 to $97 at Momentous (25% off) 

　　On sale November 25

　　Momentous gets all its products NSF- and Informed-Sport certified. So, if you’re new to the space and worried about safety and purity, this is a great place to start. Athletes who are into creatine (a well-studied supplement used to bulk up and enhance recovery) should opt for the Momentous Three ($97), a combo pack featuring protein, creatine, and omega-3. Or, if you’re just trying to up your protein intake without breaking the bank, choose between Momentous’s whey and plant-based protein powders ($30 to $49).

　　8. Reduce Stress Plunge Evolve Air Pro Inflatable Cold Plunge $1,012 $2,967 at Plunge (15% off)

　　On sale now 

　　Cold-exposure therapy is having a moment, and not just due to the Wim Hof Effect. Emerging research shows that frigid dips can reduce stress and improve mental health. And these days, you don’t even have to go to a fancy health spa to reap the benefits. On sale throughout the month of November, the Evolve Pro Air lets you practice a cold-water immersion routine at home. The inflatable pool is made of a durable, insulated material and only takes 15 minutes to set up. You can fill the basic version ($1,012) with ice or purchase the version with a chiller ($2,967) to keep the water at a steady 37 degrees Fahrenheit. If contrast therapy is more your game, you’ll also want to look at Plunge’s sauna options: the Sauna Mini ($8,917) offers a compact design and has a traditional stone heater that gets up to 200 degrees Fahrenheit.

　　9. Get Faster Polar Pacer Pro $210 on Polar (40% off)

　　On sale now 

　　The Polar Pacer Pro was built for speed. Whether you’re looking to finish your first 5K or shave minutes off your marathon time, this lightweight sports watch has everything you need to understand your performance and dial in your training. Keep it simple by tracking your splits and mile times, or dive into the nitty gritty of your running economy, heart rate, and V02 max. Built-in cycling and running tests let you establish your baseline and track it throughout the year, and advanced analytics will alert you if you’re overtraining and at risk of injury.

　　10. Optimize Performance Whoop 4.0 $199 at Whoop (20% off)  

　　On sale November 25

　　At long last, the fitness tracker with the enormous fan following is on sale. The Whoop 4.0 is designed to monitor everything from sleep and recovery to stress and physical strain. It lets you quantify how you’re feeling—mentally, physically, and emotionally—and offers insights to help you get back on track. From November 25 to December 3, you can sign up for 12 months of Whoop analytics (the Whoop 4.0 tracker device is included for free) and save $40 on the annual fee. Sign up for two years and you’ll also save $40 on the total.